A(LeFRUDE)E A/W 2012 “Nostalgia”

I cannot recall when last I felt compelled to write about a menswear brand much less about fashion itself. That was until I came across Japanese outfit A(LeFRUDE)E. Helmed by the young, boisterous design director Daisuke Sano, the label personifies...

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Magma by Iris F/W 2012

Take a trip with us as we discover the colours and patterns of Magma by Iris' f/w 2012 collection.

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A Promise From Us To You!

I'm a strong believer that things happen for a reason, sometimes the chips fall your way and at other times they don't. How you adapt and evolve is what sets you apart from the crowd. The site hasn't been updated since February, for which I hold myself...

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PEdAL ED SS 2012

In recent years we’ve been hard pressed to find a brand that truly dictates a story / lifestyle. For some time now, brands have become stagnant recycling each other’s ideas while losing the story, and process behind their vision. Offering...

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Julien David | An Introspective Into Scarves

In a short time up and coming accessory designer Julien David has garnered the respect and appreciated of some of the more esteemed names in the industry. Having honed his craft under Narciso Rodriguez and Ralph Lauren, David launched his own label...

100 years of East London style in 100 seconds

Production house Hand Made takes us through a journey of a 100 years of style in East London. From the flapper era, mods, skinheads, Teddy Boys, new wave and up to today's subcultures - Hand Made does a great job covering every fashion trend/forms...

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The Hill-Side Dobby Stripe Natural Flannel Blanket

With winter around the corner, the need for a proper blanket is essential. The feeling of being hugged by a cozy warm blanket comes second to none - especially with this frigid weather on its way. Known for their expertise in ties and scarves,...

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Utility Tote by LAYERxlayer

I've recently been in the market for a new tote bag as my current option might not make it past this weekend. After weeks of hunting and digging I came across the Utility Tote by LAYERxlayer. Not only is this bag constructed out of 24oz waxed canvas...

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Everything I Learned in Design School in Under 4 Minutes

Designer Steven B. Wheeler takes you through a 4 minute journey of what it takes to create a chambray shirt. From creating the patterns, cutting the design and sewing together the material, Wheeler takes a step by step approach through this lengthly...

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Visvim Indigo Cowichan Sweater

A few days ago we posted a video by Raleigh denim that showed the process of hand dying denim with indigo. Ever since then we've been obsessed with this process. This video by Visvim brings together two of our favourite things, indigo and Cowichan...

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